Email Clients Supporting Embedded VideosĮmail Clients Displaying a Fallback Image InsteadĪpple Mail, Outlook for Mac, iOS 10+ Native Client, Samsung Galaxy Native Client, ThunderbirdĪndroid, AOL Mail, Gmail Android, Gmail iOS, Gmail Webmail, Lotus Notes, Outlook 2003-2016,, Outlook Android, Outlook iOS, iOS 9 Native Client, Yahoo! Mail, Yahoo! Mail Android, Yahoo! Mail iOSĪ natural idea would be to send a video as an attachment. Therefore, you need a compelling image for non-compatible browsers. Unfortunately, most email service providers - including Gmail - won’t play embedded videos but will display a fallback image instead (alas, embedding a video in Gmail isn’t a thing). Technicalities to Know Before Using Video in Emails Read on to learn more about these two different email video marketing methods. In a nutshell, you will have to either use specific online tools for embedding a video in an email or simply add a thumbnail-powered link to it. Even including the word ‘video’ in the subject line increases the open rate by 19% and reduces the unsubscribe rate by 26%.īut here’s the catch: very few email clients technically support embedded video, forcing you to learn to circumvent the drawback. Almost half of all global businesses use videos in emails to convert more recipients. The power of a video email – also known as email video or videos in emails – is indisputable in email marketing.

Embed video in gmail email